Report: RNC Shells Out on Palin Family Wardrobe

UPDATE: Steve Benen (and others) have already picked up on this. He points out a few reasons why it's important, and takes a guess or two at why it's not helping the Republican brand right now. Short, sweet, and worth a read.
__________

I have no idea what the status quo is for these types of things. For example, I don't know how much, if any, Dems have spent to doll up the Obamas during Barack's campaign. This may all be perfectly normal in the course of the most expensive campaign season ever. That said, the number $150K seems pretty . . . noteworthy. That's how much the RNC has reportedly spent to make over the Palin family for prime time.