McCain Campaign Denies Enquirer Rumor

Did the McCain campaign really deny a rumor about Sarah Palin published in the National Enquirer?

I'm starting to think these guys want to lose this election. Thanks to the over-the-top response, Schmidt & Co. practically guarantee that this gets triple the air play. Howard Kurtz gets it right:

The mainstream media might well have ignored the unsubstantiated allegation, as they did for eight months in the Edwards saga. But the McCain's team quick response in defending the Arizona senator's running mate had the effect, intentionally or otherwise, of giving the story more prominence.